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Rovecom signs the Agrifood Data Usage Code

Hoogeveen, January 9, 2026

The arable farming sector is undergoing a fundamental transition that requires innovative technology and smart software solutions, enabling farmers to make data-driven decisions. Responsible and reliable use of data is crucial to making this transition a success. For this reason, the Agrifood Data Usage Code forms an important foundation, and as of the start of the new year, Rovecom has acknowledged and signed this code.

For partners in the sector – and indirectly for the farmers – this means that when collaborating with Rovecom, they can rely on careful, transparent, and responsible data management. This ensures that all parties maintain control over their data and strengthens trust in digital collaboration.

With our software solutions, we ensure that our partners remain ‘in control’. We believe that the Code is a valuable tool in this regard and hope that many companies will follow suit, so that together we can build a strong data position for arable farmers and across the entire supply chain.

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